Join us: Building a connected brand

Join us: Building a connected brand
Join us on Wednesday, June 13th at 11am PT (2pm ET, 6pm GMT) as we discuss the six steps businesses should take to incorporate social marketing into their brand-building strategies:
 
Articulate: Define the brand’s social identity so you communicate in a unique, compelling, and authentic voice.
Connect: Find you best and most likely customers and give them a reason to like or follow you in social channels.
Engage: Interact with people by making brand communications and content more personally relevant and participative.
Influence: Inspire and enable people to share stories and messages about your brand.
Integrate: Build social into the brand and product experience to make it more cohesive and useful.
Rejuvenate: Use insights from social channels to continuously monitor your brand’s health and improve the brand experience.
 
Speaker: Kim Gould, Marketing Communications
Time: Wednesday, June 13th at 11am PT (2pm ET, 6pm GMT)
 
The discussion will be followed by a live Q&A with questions from our online audience. Please RSVP and post questions in advance on the event wall.

Tags: Marketing Talks    

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